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10.23.2023
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onshopify:

A weekly bulletin detailing the latest news and updates from Shopify.

10.23.2023
read
onshopify logo

A weekly bulletin detailing the latest news and updates from Shopify.

As a Shopify Plus agency, there are certain questions that we get asked at every event: What’s the difference between Shopify and Shopify Plus? How do we know which to choose? And when is the right time to upgrade?

For many brands with high-growth potential, the decision to launch on, or migrate to, Shopify is instrumental in their success. If you’re considering either option, you’re in the right place — read on for a detailed guide to both platforms. 

Shopify

First, for the merchants that aren’t yet using Shopify, we’ll outline the basics – Shopify unifies all of your commerce onto a single platform, allowing you to build and customise an online store, which is completely cloud-based and hosted. The latter means you can access the store from anywhere with an internet connection, and Shopify will handle software and server upgrades for you. 

If you’re in the process of building an online business, you’ll be well aware of the array of tools you need on a day-to-day basis to keep things ticking along. Whether it’s managing products, inventory, payments, or shipping, there is a lot to consider. Shopify takes away any stress by grouping those technologies together, ensuring easy access, and the ability to integrate any other business tools to help your brand thrive. 

Now into a bit more detail for those ready to test the water on Shopify. The platform encourages you to consider the available products as layers, or essential building blocks that promote growth for your business.

So, if it’s not clear already, Shopify is one of the easiest ways to launch an online business with ambitious growth plans. Behind every successful entrepreneur is a dream of making it big, so you may as well start on a platform that wants you to succeed, and can support you in doing so.

Even if you’re not sure of the growth potential of your big idea, Shopify just makes sense when it comes to setting up a business. The price tag attached to a built-from-scratch ecommerce site can be a little hefty, whereas Shopify’s fees are both reasonable and competitive. 

It’s also really easy to get started, as brands can simply choose a template that best reflects their brand expression, and then the marketing, payments, and security will all be taken care of.

The three tiers of Shopify pricing

Shopify plan features

As can be seen, pricing for Shopify depends on the size, and therefore the needs, of the business. The Basic, Shopify, and Advanced plans all benefit from the following:

🛒Online store

Build an online store with the world’s highest-converting, one-click checkout.

💸Sales channels

Promote and sell your products on multiple sales channels.

📦Point of sale

Shopify’s all-in-one POS system comes with inventory tracking, staff management, and more. 

🤝24/7 support

24/7 email and live chat support. 

Other features that you can enjoy as a Shopify merchant on any plan are: unlimited products, manual order creation, discount codes, free SSL certificate, abandoned cart recovery, gift cards, customer segmentation, marketing automation and unlimited contacts. 

Third-party calculated shipping rates are a feature exclusive to the Advanced plan.

International features available on all Shopify plans

🌎International market management to ensure a localised buying experience

🛍️Market domains and subfolders optimised for search results 

🗣️Language translation

💵Currency conversion

💳Local payment methods

🌐Product pricing by market

The Advanced plan also includes support with duties and import taxes, estimating and collecting at checkout to give your customers total cost clarity, and therefore reducing the risk of returns.

Why Shopify is the world’s best ecommerce platform 

Shopify empowers entrepreneurs around the world to create, connect and innovate, whilst absorbing any unnecessary complexities attached to their goals. 

The platform also champions creative expression — designing products with the greatest amount of extensibility and flexibility, so you can build the store you’ve been dreaming of. 

No matter the maturity of your brand, Shopify is built to scale, adapting with you as the needs of your business change. 

Shopify Plus

Shopify Plus launched to support brands experiencing massive growth at a wild speed. As well as all the standard Shopify features, the platform offers a customisable enterprise solution, without the associated premium costs and drain on resources. 

Average launch time of 90 days (compared to 8-12 months with traditional software)

Onboarding and migration guidance 

Onboarding strategy from a team of ecommerce experts

24/7 priority technical support

Ecommerce automation tools to automate sales campaigns, promotions and tasks

A built-in wholesale channel solution

Shopify Plus was designed specifically for large, high-volume merchants, including wholesale and B2B brands. These types of businesses often have unique needs when it comes to managing orders, inventory, and pricing, and the platform can address these needs with a wide range of advanced features.

Shopify Plus benefits and features 

Shopify Plus is built to handle large volumes of traffic and orders, making it well-suited for businesses that are selling on mass. It also uses industry-standard security measures to protect your store and your customers' data — which is especially important for B2B businesses that may be handling sensitive information. The platform has robust tools for managing orders and inventory, including the ability to track and fulfil orders, and process returns and exchanges. Other benefits include:

✅Dedicated account manager

✅Greater flexibility with API integrations

✅Detailed analytics and reporting 

✅Better equipped for international/multi-currency sellers

Customise your checkout with Shopify Plus

Customised checkout is one of our favourite benefits of Shopify Plus, allowing you to tailor the checkout process to fit your brand’s specific needs, and make it as seamless as possible for your customers. This can be especially useful for wholesale businesses, which may have unique requirements such as adding custom fields for tax ID or the business name. 

Customised checkout can also help improve the overall customer experience by making your checkout process more efficient and user-friendly. This often leads to increased customer satisfaction and loyalty, as well as reduced cart abandonment rates.

Shopify has very recently launched Checkout Extensibility updates, making it faster and easier 

for brands to customise their checkout, whilst also allowing developers to flex their creative muscles. 

The latest development includes a suite of powerful platform features that give merchants the ability to make code-free changes to their checkout using apps. A few examples include applying branding changes such as the colour palette, upselling products before, during and after checkout, creating new discount features, or building custom banners. 

Brands can still choose to work with developers if they envision a user experience that sits outside of the native functionality, as experts (such as our dev team) are now given the option to develop custom apps for bespoke customisations using a collection of components and APIs. 

Multi-store with Shopify Plus

Multi-store is a feature of Shopify Plus that allows you to manage multiple online stores from a single platform. This can be especially useful for businesses that operate multiple websites for different regions, languages, or brands.

There are several benefits to using multi-store on Shopify Plus, for example, centralised management makes it easier to track sales, manage orders and inventory, and handle day-to-day tasks.

The ease of use also offers the following advantages:

✅Streamline operations

Streamline your operations by managing multiple stores from a single platform. Save time and reduce the need for manual data entry and other tasks.

✅Improve efficiency

Improve efficiency by sharing resources, such as themes, apps, and integrations across multiple stores.

✅Increase scalability

Make scaling less daunting by managing all of your stores from one platform. 

Shopify Plus exclusives

Shopify Plus merchants can also benefit from a range of apps that aren’t available to other brands. Checkout blocks, Shopify Flow, and most Shopify Function apps are perfect examples of this.

Checkout blocks: Increase revenue by enabling checkout customisation. Drag and drop checkout blocks to show upsells, free shipping tiers, or custom content. 

Shopify flow: Build custom automations that help you run your business more efficiently. Flow makes it easy to create unique workflows without needing code.

B2B on Shopify Plus

If you operate wholesale, Shopify Plus is the right platform for your business with tools optimised for flexibility and customisation. B2B commerce is made easy and intuitive, managed from one admin with no apps or code required. 

The following five features are offered by the platform and are essential for B2B success:

👩‍💼Companies

Create wholesale company profiles with multiple locations and associated buyers.

🔖Product publishing and pricing

Offer a personalised buying experience with curated product selections and price lists. This includes flexible purchasing rules, percentage-based pricing, and discounts, all assigned to a specific buyer or location. 

💳Flexible payment options

Create automated net payment terms, draft orders, vaulted credit cards and invoicing to streamline the order process.

🛒B2B checkout:

Show wholesale pricing during accelerated checkout based on company profile.

🕵️Customer accounts

Authenticate buyers before they can access wholesale products and pricing, and view and manage account information and order history.

Shopify Plus pricing

Shopify Plus prides itself on offering an unfair advantage at fair pricing — fees start at $2000 per month, or a variable fee for higher volume businesses. The variable fees flex with your requirements. For a more detailed breakdown of the pricing, check out our blog on pricing up the ultimate Shopify Plus tech stack

Ready to scale? If you’d like further information, or to chat to one of our team about how your brand could grow on Shopify, please reach out — we’d love to chat.

10.23.2023
read
on brand logo

A guide to the features and benefits of Shopify and Shopify Plus

s for superco logo
10.23.2023
read
onbrand:

A weekly bulletin detailing the latest news and updates from Shopify.

As a Shopify Plus agency, there are certain questions that we get asked at every event: What’s the difference between Shopify and Shopify Plus? How do we know which to choose? And when is the right time to upgrade?

For many brands with high-growth potential, the decision to launch on, or migrate to, Shopify is instrumental in their success. If you’re considering either option, you’re in the right place — read on for a detailed guide to both platforms. 

Shopify

First, for the merchants that aren’t yet using Shopify, we’ll outline the basics – Shopify unifies all of your commerce onto a single platform, allowing you to build and customise an online store, which is completely cloud-based and hosted. The latter means you can access the store from anywhere with an internet connection, and Shopify will handle software and server upgrades for you. 

If you’re in the process of building an online business, you’ll be well aware of the array of tools you need on a day-to-day basis to keep things ticking along. Whether it’s managing products, inventory, payments, or shipping, there is a lot to consider. Shopify takes away any stress by grouping those technologies together, ensuring easy access, and the ability to integrate any other business tools to help your brand thrive. 

Now into a bit more detail for those ready to test the water on Shopify. The platform encourages you to consider the available products as layers, or essential building blocks that promote growth for your business.

So, if it’s not clear already, Shopify is one of the easiest ways to launch an online business with ambitious growth plans. Behind every successful entrepreneur is a dream of making it big, so you may as well start on a platform that wants you to succeed, and can support you in doing so.

Even if you’re not sure of the growth potential of your big idea, Shopify just makes sense when it comes to setting up a business. The price tag attached to a built-from-scratch ecommerce site can be a little hefty, whereas Shopify’s fees are both reasonable and competitive. 

It’s also really easy to get started, as brands can simply choose a template that best reflects their brand expression, and then the marketing, payments, and security will all be taken care of.

The three tiers of Shopify pricing

Shopify plan features

As can be seen, pricing for Shopify depends on the size, and therefore the needs, of the business. The Basic, Shopify, and Advanced plans all benefit from the following:

🛒Online store

Build an online store with the world’s highest-converting, one-click checkout.

💸Sales channels

Promote and sell your products on multiple sales channels.

📦Point of sale

Shopify’s all-in-one POS system comes with inventory tracking, staff management, and more. 

🤝24/7 support

24/7 email and live chat support. 

Other features that you can enjoy as a Shopify merchant on any plan are: unlimited products, manual order creation, discount codes, free SSL certificate, abandoned cart recovery, gift cards, customer segmentation, marketing automation and unlimited contacts. 

Third-party calculated shipping rates are a feature exclusive to the Advanced plan.

International features available on all Shopify plans

🌎International market management to ensure a localised buying experience

🛍️Market domains and subfolders optimised for search results 

🗣️Language translation

💵Currency conversion

💳Local payment methods

🌐Product pricing by market

The Advanced plan also includes support with duties and import taxes, estimating and collecting at checkout to give your customers total cost clarity, and therefore reducing the risk of returns.

Why Shopify is the world’s best ecommerce platform 

Shopify empowers entrepreneurs around the world to create, connect and innovate, whilst absorbing any unnecessary complexities attached to their goals. 

The platform also champions creative expression — designing products with the greatest amount of extensibility and flexibility, so you can build the store you’ve been dreaming of. 

No matter the maturity of your brand, Shopify is built to scale, adapting with you as the needs of your business change. 

Shopify Plus

Shopify Plus launched to support brands experiencing massive growth at a wild speed. As well as all the standard Shopify features, the platform offers a customisable enterprise solution, without the associated premium costs and drain on resources. 

Average launch time of 90 days (compared to 8-12 months with traditional software)

Onboarding and migration guidance 

Onboarding strategy from a team of ecommerce experts

24/7 priority technical support

Ecommerce automation tools to automate sales campaigns, promotions and tasks

A built-in wholesale channel solution

Shopify Plus was designed specifically for large, high-volume merchants, including wholesale and B2B brands. These types of businesses often have unique needs when it comes to managing orders, inventory, and pricing, and the platform can address these needs with a wide range of advanced features.

Shopify Plus benefits and features 

Shopify Plus is built to handle large volumes of traffic and orders, making it well-suited for businesses that are selling on mass. It also uses industry-standard security measures to protect your store and your customers' data — which is especially important for B2B businesses that may be handling sensitive information. The platform has robust tools for managing orders and inventory, including the ability to track and fulfil orders, and process returns and exchanges. Other benefits include:

✅Dedicated account manager

✅Greater flexibility with API integrations

✅Detailed analytics and reporting 

✅Better equipped for international/multi-currency sellers

Customise your checkout with Shopify Plus

Customised checkout is one of our favourite benefits of Shopify Plus, allowing you to tailor the checkout process to fit your brand’s specific needs, and make it as seamless as possible for your customers. This can be especially useful for wholesale businesses, which may have unique requirements such as adding custom fields for tax ID or the business name. 

Customised checkout can also help improve the overall customer experience by making your checkout process more efficient and user-friendly. This often leads to increased customer satisfaction and loyalty, as well as reduced cart abandonment rates.

Shopify has very recently launched Checkout Extensibility updates, making it faster and easier 

for brands to customise their checkout, whilst also allowing developers to flex their creative muscles. 

The latest development includes a suite of powerful platform features that give merchants the ability to make code-free changes to their checkout using apps. A few examples include applying branding changes such as the colour palette, upselling products before, during and after checkout, creating new discount features, or building custom banners. 

Brands can still choose to work with developers if they envision a user experience that sits outside of the native functionality, as experts (such as our dev team) are now given the option to develop custom apps for bespoke customisations using a collection of components and APIs. 

Multi-store with Shopify Plus

Multi-store is a feature of Shopify Plus that allows you to manage multiple online stores from a single platform. This can be especially useful for businesses that operate multiple websites for different regions, languages, or brands.

There are several benefits to using multi-store on Shopify Plus, for example, centralised management makes it easier to track sales, manage orders and inventory, and handle day-to-day tasks.

The ease of use also offers the following advantages:

✅Streamline operations

Streamline your operations by managing multiple stores from a single platform. Save time and reduce the need for manual data entry and other tasks.

✅Improve efficiency

Improve efficiency by sharing resources, such as themes, apps, and integrations across multiple stores.

✅Increase scalability

Make scaling less daunting by managing all of your stores from one platform. 

Shopify Plus exclusives

Shopify Plus merchants can also benefit from a range of apps that aren’t available to other brands. Checkout blocks, Shopify Flow, and most Shopify Function apps are perfect examples of this.

Checkout blocks: Increase revenue by enabling checkout customisation. Drag and drop checkout blocks to show upsells, free shipping tiers, or custom content. 

Shopify flow: Build custom automations that help you run your business more efficiently. Flow makes it easy to create unique workflows without needing code.

B2B on Shopify Plus

If you operate wholesale, Shopify Plus is the right platform for your business with tools optimised for flexibility and customisation. B2B commerce is made easy and intuitive, managed from one admin with no apps or code required. 

The following five features are offered by the platform and are essential for B2B success:

👩‍💼Companies

Create wholesale company profiles with multiple locations and associated buyers.

🔖Product publishing and pricing

Offer a personalised buying experience with curated product selections and price lists. This includes flexible purchasing rules, percentage-based pricing, and discounts, all assigned to a specific buyer or location. 

💳Flexible payment options

Create automated net payment terms, draft orders, vaulted credit cards and invoicing to streamline the order process.

🛒B2B checkout:

Show wholesale pricing during accelerated checkout based on company profile.

🕵️Customer accounts

Authenticate buyers before they can access wholesale products and pricing, and view and manage account information and order history.

Shopify Plus pricing

Shopify Plus prides itself on offering an unfair advantage at fair pricing — fees start at $2000 per month, or a variable fee for higher volume businesses. The variable fees flex with your requirements. For a more detailed breakdown of the pricing, check out our blog on pricing up the ultimate Shopify Plus tech stack

Ready to scale? If you’d like further information, or to chat to one of our team about how your brand could grow on Shopify, please reach out — we’d love to chat.

s for superco logo
10.23.2023
read

Shopify vs Shopify Plus

A guide to the features and benefits of Shopify and Shopify Plus

As a Shopify Plus agency, there are certain questions that we get asked at every event: What’s the difference between Shopify and Shopify Plus? How do we know which to choose? And when is the right time to upgrade?

For many brands with high-growth potential, the decision to launch on, or migrate to, Shopify is instrumental in their success. If you’re considering either option, you’re in the right place — read on for a detailed guide to both platforms. 

Shopify

First, for the merchants that aren’t yet using Shopify, we’ll outline the basics – Shopify unifies all of your commerce onto a single platform, allowing you to build and customise an online store, which is completely cloud-based and hosted. The latter means you can access the store from anywhere with an internet connection, and Shopify will handle software and server upgrades for you. 

If you’re in the process of building an online business, you’ll be well aware of the array of tools you need on a day-to-day basis to keep things ticking along. Whether it’s managing products, inventory, payments, or shipping, there is a lot to consider. Shopify takes away any stress by grouping those technologies together, ensuring easy access, and the ability to integrate any other business tools to help your brand thrive. 

Now into a bit more detail for those ready to test the water on Shopify. The platform encourages you to consider the available products as layers, or essential building blocks that promote growth for your business.

So, if it’s not clear already, Shopify is one of the easiest ways to launch an online business with ambitious growth plans. Behind every successful entrepreneur is a dream of making it big, so you may as well start on a platform that wants you to succeed, and can support you in doing so.

Even if you’re not sure of the growth potential of your big idea, Shopify just makes sense when it comes to setting up a business. The price tag attached to a built-from-scratch ecommerce site can be a little hefty, whereas Shopify’s fees are both reasonable and competitive. 

It’s also really easy to get started, as brands can simply choose a template that best reflects their brand expression, and then the marketing, payments, and security will all be taken care of.

The three tiers of Shopify pricing

Shopify plan features

As can be seen, pricing for Shopify depends on the size, and therefore the needs, of the business. The Basic, Shopify, and Advanced plans all benefit from the following:

🛒Online store

Build an online store with the world’s highest-converting, one-click checkout.

💸Sales channels

Promote and sell your products on multiple sales channels.

📦Point of sale

Shopify’s all-in-one POS system comes with inventory tracking, staff management, and more. 

🤝24/7 support

24/7 email and live chat support. 

Other features that you can enjoy as a Shopify merchant on any plan are: unlimited products, manual order creation, discount codes, free SSL certificate, abandoned cart recovery, gift cards, customer segmentation, marketing automation and unlimited contacts. 

Third-party calculated shipping rates are a feature exclusive to the Advanced plan.

International features available on all Shopify plans

🌎International market management to ensure a localised buying experience

🛍️Market domains and subfolders optimised for search results 

🗣️Language translation

💵Currency conversion

💳Local payment methods

🌐Product pricing by market

The Advanced plan also includes support with duties and import taxes, estimating and collecting at checkout to give your customers total cost clarity, and therefore reducing the risk of returns.

Why Shopify is the world’s best ecommerce platform 

Shopify empowers entrepreneurs around the world to create, connect and innovate, whilst absorbing any unnecessary complexities attached to their goals. 

The platform also champions creative expression — designing products with the greatest amount of extensibility and flexibility, so you can build the store you’ve been dreaming of. 

No matter the maturity of your brand, Shopify is built to scale, adapting with you as the needs of your business change. 

Shopify Plus

Shopify Plus launched to support brands experiencing massive growth at a wild speed. As well as all the standard Shopify features, the platform offers a customisable enterprise solution, without the associated premium costs and drain on resources. 

Average launch time of 90 days (compared to 8-12 months with traditional software)

Onboarding and migration guidance 

Onboarding strategy from a team of ecommerce experts

24/7 priority technical support

Ecommerce automation tools to automate sales campaigns, promotions and tasks

A built-in wholesale channel solution

Shopify Plus was designed specifically for large, high-volume merchants, including wholesale and B2B brands. These types of businesses often have unique needs when it comes to managing orders, inventory, and pricing, and the platform can address these needs with a wide range of advanced features.

Shopify Plus benefits and features 

Shopify Plus is built to handle large volumes of traffic and orders, making it well-suited for businesses that are selling on mass. It also uses industry-standard security measures to protect your store and your customers' data — which is especially important for B2B businesses that may be handling sensitive information. The platform has robust tools for managing orders and inventory, including the ability to track and fulfil orders, and process returns and exchanges. Other benefits include:

✅Dedicated account manager

✅Greater flexibility with API integrations

✅Detailed analytics and reporting 

✅Better equipped for international/multi-currency sellers

Customise your checkout with Shopify Plus

Customised checkout is one of our favourite benefits of Shopify Plus, allowing you to tailor the checkout process to fit your brand’s specific needs, and make it as seamless as possible for your customers. This can be especially useful for wholesale businesses, which may have unique requirements such as adding custom fields for tax ID or the business name. 

Customised checkout can also help improve the overall customer experience by making your checkout process more efficient and user-friendly. This often leads to increased customer satisfaction and loyalty, as well as reduced cart abandonment rates.

Shopify has very recently launched Checkout Extensibility updates, making it faster and easier 

for brands to customise their checkout, whilst also allowing developers to flex their creative muscles. 

The latest development includes a suite of powerful platform features that give merchants the ability to make code-free changes to their checkout using apps. A few examples include applying branding changes such as the colour palette, upselling products before, during and after checkout, creating new discount features, or building custom banners. 

Brands can still choose to work with developers if they envision a user experience that sits outside of the native functionality, as experts (such as our dev team) are now given the option to develop custom apps for bespoke customisations using a collection of components and APIs. 

Multi-store with Shopify Plus

Multi-store is a feature of Shopify Plus that allows you to manage multiple online stores from a single platform. This can be especially useful for businesses that operate multiple websites for different regions, languages, or brands.

There are several benefits to using multi-store on Shopify Plus, for example, centralised management makes it easier to track sales, manage orders and inventory, and handle day-to-day tasks.

The ease of use also offers the following advantages:

✅Streamline operations

Streamline your operations by managing multiple stores from a single platform. Save time and reduce the need for manual data entry and other tasks.

✅Improve efficiency

Improve efficiency by sharing resources, such as themes, apps, and integrations across multiple stores.

✅Increase scalability

Make scaling less daunting by managing all of your stores from one platform. 

Shopify Plus exclusives

Shopify Plus merchants can also benefit from a range of apps that aren’t available to other brands. Checkout blocks, Shopify Flow, and most Shopify Function apps are perfect examples of this.

Checkout blocks: Increase revenue by enabling checkout customisation. Drag and drop checkout blocks to show upsells, free shipping tiers, or custom content. 

Shopify flow: Build custom automations that help you run your business more efficiently. Flow makes it easy to create unique workflows without needing code.

B2B on Shopify Plus

If you operate wholesale, Shopify Plus is the right platform for your business with tools optimised for flexibility and customisation. B2B commerce is made easy and intuitive, managed from one admin with no apps or code required. 

The following five features are offered by the platform and are essential for B2B success:

👩‍💼Companies

Create wholesale company profiles with multiple locations and associated buyers.

🔖Product publishing and pricing

Offer a personalised buying experience with curated product selections and price lists. This includes flexible purchasing rules, percentage-based pricing, and discounts, all assigned to a specific buyer or location. 

💳Flexible payment options

Create automated net payment terms, draft orders, vaulted credit cards and invoicing to streamline the order process.

🛒B2B checkout:

Show wholesale pricing during accelerated checkout based on company profile.

🕵️Customer accounts

Authenticate buyers before they can access wholesale products and pricing, and view and manage account information and order history.

Shopify Plus pricing

Shopify Plus prides itself on offering an unfair advantage at fair pricing — fees start at $2000 per month, or a variable fee for higher volume businesses. The variable fees flex with your requirements. For a more detailed breakdown of the pricing, check out our blog on pricing up the ultimate Shopify Plus tech stack

Ready to scale? If you’d like further information, or to chat to one of our team about how your brand could grow on Shopify, please reach out — we’d love to chat.

s for superco logo
10.23.2023
read
onshopify:

A weekly bulletin detailing the latest news and updates from Shopify.

10.23.2023
read
onshopify logo

As a Shopify Plus agency, there are certain questions that we get asked at every event: What’s the difference between Shopify and Shopify Plus? How do we know which to choose? And when is the right time to upgrade?

For many brands with high-growth potential, the decision to launch on, or migrate to, Shopify is instrumental in their success. If you’re considering either option, you’re in the right place — read on for a detailed guide to both platforms. 

Shopify

First, for the merchants that aren’t yet using Shopify, we’ll outline the basics – Shopify unifies all of your commerce onto a single platform, allowing you to build and customise an online store, which is completely cloud-based and hosted. The latter means you can access the store from anywhere with an internet connection, and Shopify will handle software and server upgrades for you. 

If you’re in the process of building an online business, you’ll be well aware of the array of tools you need on a day-to-day basis to keep things ticking along. Whether it’s managing products, inventory, payments, or shipping, there is a lot to consider. Shopify takes away any stress by grouping those technologies together, ensuring easy access, and the ability to integrate any other business tools to help your brand thrive. 

Now into a bit more detail for those ready to test the water on Shopify. The platform encourages you to consider the available products as layers, or essential building blocks that promote growth for your business.

So, if it’s not clear already, Shopify is one of the easiest ways to launch an online business with ambitious growth plans. Behind every successful entrepreneur is a dream of making it big, so you may as well start on a platform that wants you to succeed, and can support you in doing so.

Even if you’re not sure of the growth potential of your big idea, Shopify just makes sense when it comes to setting up a business. The price tag attached to a built-from-scratch ecommerce site can be a little hefty, whereas Shopify’s fees are both reasonable and competitive. 

It’s also really easy to get started, as brands can simply choose a template that best reflects their brand expression, and then the marketing, payments, and security will all be taken care of.

The three tiers of Shopify pricing

Shopify plan features

As can be seen, pricing for Shopify depends on the size, and therefore the needs, of the business. The Basic, Shopify, and Advanced plans all benefit from the following:

🛒Online store

Build an online store with the world’s highest-converting, one-click checkout.

💸Sales channels

Promote and sell your products on multiple sales channels.

📦Point of sale

Shopify’s all-in-one POS system comes with inventory tracking, staff management, and more. 

🤝24/7 support

24/7 email and live chat support. 

Other features that you can enjoy as a Shopify merchant on any plan are: unlimited products, manual order creation, discount codes, free SSL certificate, abandoned cart recovery, gift cards, customer segmentation, marketing automation and unlimited contacts. 

Third-party calculated shipping rates are a feature exclusive to the Advanced plan.

International features available on all Shopify plans

🌎International market management to ensure a localised buying experience

🛍️Market domains and subfolders optimised for search results 

🗣️Language translation

💵Currency conversion

💳Local payment methods

🌐Product pricing by market

The Advanced plan also includes support with duties and import taxes, estimating and collecting at checkout to give your customers total cost clarity, and therefore reducing the risk of returns.

Why Shopify is the world’s best ecommerce platform 

Shopify empowers entrepreneurs around the world to create, connect and innovate, whilst absorbing any unnecessary complexities attached to their goals. 

The platform also champions creative expression — designing products with the greatest amount of extensibility and flexibility, so you can build the store you’ve been dreaming of. 

No matter the maturity of your brand, Shopify is built to scale, adapting with you as the needs of your business change. 

Shopify Plus

Shopify Plus launched to support brands experiencing massive growth at a wild speed. As well as all the standard Shopify features, the platform offers a customisable enterprise solution, without the associated premium costs and drain on resources. 

Average launch time of 90 days (compared to 8-12 months with traditional software)

Onboarding and migration guidance 

Onboarding strategy from a team of ecommerce experts

24/7 priority technical support

Ecommerce automation tools to automate sales campaigns, promotions and tasks

A built-in wholesale channel solution

Shopify Plus was designed specifically for large, high-volume merchants, including wholesale and B2B brands. These types of businesses often have unique needs when it comes to managing orders, inventory, and pricing, and the platform can address these needs with a wide range of advanced features.

Shopify Plus benefits and features 

Shopify Plus is built to handle large volumes of traffic and orders, making it well-suited for businesses that are selling on mass. It also uses industry-standard security measures to protect your store and your customers' data — which is especially important for B2B businesses that may be handling sensitive information. The platform has robust tools for managing orders and inventory, including the ability to track and fulfil orders, and process returns and exchanges. Other benefits include:

✅Dedicated account manager

✅Greater flexibility with API integrations

✅Detailed analytics and reporting 

✅Better equipped for international/multi-currency sellers

Customise your checkout with Shopify Plus

Customised checkout is one of our favourite benefits of Shopify Plus, allowing you to tailor the checkout process to fit your brand’s specific needs, and make it as seamless as possible for your customers. This can be especially useful for wholesale businesses, which may have unique requirements such as adding custom fields for tax ID or the business name. 

Customised checkout can also help improve the overall customer experience by making your checkout process more efficient and user-friendly. This often leads to increased customer satisfaction and loyalty, as well as reduced cart abandonment rates.

Shopify has very recently launched Checkout Extensibility updates, making it faster and easier 

for brands to customise their checkout, whilst also allowing developers to flex their creative muscles. 

The latest development includes a suite of powerful platform features that give merchants the ability to make code-free changes to their checkout using apps. A few examples include applying branding changes such as the colour palette, upselling products before, during and after checkout, creating new discount features, or building custom banners. 

Brands can still choose to work with developers if they envision a user experience that sits outside of the native functionality, as experts (such as our dev team) are now given the option to develop custom apps for bespoke customisations using a collection of components and APIs. 

Multi-store with Shopify Plus

Multi-store is a feature of Shopify Plus that allows you to manage multiple online stores from a single platform. This can be especially useful for businesses that operate multiple websites for different regions, languages, or brands.

There are several benefits to using multi-store on Shopify Plus, for example, centralised management makes it easier to track sales, manage orders and inventory, and handle day-to-day tasks.

The ease of use also offers the following advantages:

✅Streamline operations

Streamline your operations by managing multiple stores from a single platform. Save time and reduce the need for manual data entry and other tasks.

✅Improve efficiency

Improve efficiency by sharing resources, such as themes, apps, and integrations across multiple stores.

✅Increase scalability

Make scaling less daunting by managing all of your stores from one platform. 

Shopify Plus exclusives

Shopify Plus merchants can also benefit from a range of apps that aren’t available to other brands. Checkout blocks, Shopify Flow, and most Shopify Function apps are perfect examples of this.

Checkout blocks: Increase revenue by enabling checkout customisation. Drag and drop checkout blocks to show upsells, free shipping tiers, or custom content. 

Shopify flow: Build custom automations that help you run your business more efficiently. Flow makes it easy to create unique workflows without needing code.

B2B on Shopify Plus

If you operate wholesale, Shopify Plus is the right platform for your business with tools optimised for flexibility and customisation. B2B commerce is made easy and intuitive, managed from one admin with no apps or code required. 

The following five features are offered by the platform and are essential for B2B success:

👩‍💼Companies

Create wholesale company profiles with multiple locations and associated buyers.

🔖Product publishing and pricing

Offer a personalised buying experience with curated product selections and price lists. This includes flexible purchasing rules, percentage-based pricing, and discounts, all assigned to a specific buyer or location. 

💳Flexible payment options

Create automated net payment terms, draft orders, vaulted credit cards and invoicing to streamline the order process.

🛒B2B checkout:

Show wholesale pricing during accelerated checkout based on company profile.

🕵️Customer accounts

Authenticate buyers before they can access wholesale products and pricing, and view and manage account information and order history.

Shopify Plus pricing

Shopify Plus prides itself on offering an unfair advantage at fair pricing — fees start at $2000 per month, or a variable fee for higher volume businesses. The variable fees flex with your requirements. For a more detailed breakdown of the pricing, check out our blog on pricing up the ultimate Shopify Plus tech stack

Ready to scale? If you’d like further information, or to chat to one of our team about how your brand could grow on Shopify, please reach out — we’d love to chat.

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