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overview

Ursa Major is a high-growth, US-based natural skincare brand that wanted to improve customer retention with a migration to Recharge.

tech stack
Shopify Plus
Recharge
Klaviyo
Relo
solution
Optimising retention using customer data

We supported the migration to Recharge to collect better data about Ursa Major's customers. We then used browser, subscription, cancellation and order data to devise a list of recommendations for the Ursa Major team.

Our analysis included; funnel, cohort, sentiment and cancellation reasons.

Recommendations were prioritised focusing on low cost, high return ideas.

"Superco helped us prioritise the one thing that was going to drive the most revenue. That was really great!"

"Superco
helped
us
prioritise
the
one
thing
that
was
going
to
drive
the
most
revenue.
That
was
really
great!"

Christina Alvertos, Director of eCommerce

result

With a smooth migration to Recharge and our set up of cancellation flows, we helped Ursa Major make use of a much better platform to increase their number of active subscribers.

32% Increase in subscribers over 6 months

32%
Increase
in
subscribers
over
6
months

It’s time to elevate your customer experience with expert guidance.

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