The Challenge
The Solution
We started by strengthening the foundations of Milamend's organic search presence, addressing technical SEO issues across the site and making it easier for search engines to find and understand its content.
Alongside this, we developed a new SEO-friendly blog and ongoing content strategy focused on the questions and searches most relevant to Milamend's customers and products.
The goal wasn't simply to increase impressions or traffic. We wanted Milamend to be more visible when potential customers were actively looking for products like theirs (and give more of those people a reason to visit the site).
The Output
A stronger organic presence, built to keep growing.
Milamend had a healthier technical foundation for search, alongside a new home for useful content that could continue opening up opportunities to reach potential customers.
The work also expanded Milamend's visibility across high-intent searches including hormone balance supplements, PCOS supplements and hormone balance drink.
The Impact
Within three months, organic search had become a stronger channel for Milamend, reaching more customers who were already searching for its products and bringing more of them to the site.
321% Increase in ranking keywords
68% Increase in organic click-through rate
13% Increase in organic traffic
7.8 Average search position