Grow F&B
GROW F&B Agenda
A working breakfast to meet other attendees before the sessions began.
How AU Vodka grew from a challenger brand over nine years, and the lessons from that growth.
How to build a search strategy that gets a brand found in both traditional search and AI assistants.
How Starpowa is adapting as more customers find products through AI recommendations, with Chris Kilin of Glara.
Victoria ap Gwynedd of APG Marketing on how brands with new kinds of products turn first-time trial into lasting habits.
How AI is changing customer acquisition, and what consumer brands need to do differently to keep growing.
Trip on bringing scattered ecommerce data together to make better decisions about what to do next.
The day closed with networking and drinks.
About GROW
GROW is Superco's event series for ecommerce founders and teams.
Each GROW event focuses on one sector, with talks from founders, operators and the platforms they use. GROW F&B covered the problems food and drink brands raise with us most: building a brand that lasts, turning trial into repeat purchase and being found in AI search.
If you run a food and drink brand on Shopify, see how we work with food and drink brands, or read the recaps from our other events.
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