Homeware & Furniture Shopify Agency UK | Interiors Brands

Home and interiors

Home and interiors purchases are high-value and slow, and the product page does much of the selling.

Customers research for weeks, order samples and visit showrooms before they buy. The website and the showroom need to work together, which usually means an ERP integration and shared customer data. Shopify handles samples, configurable and made-to-order products and high-value orders well.

We start with a customer experience strategy, so the store answers the questions a showroom would: size, finish, delivery, returns and guarantees.

How we help

What home and interiors brands need from a store

Stores that sell considered purchases online and work with the showroom.

Sample ordering alongside full-price productsConfigurators for made-to-order itemsInspiration content for long research periodsShowroom and online customer data in one placeWarehouse, delivery and stock integrationsClear delivery, returns and guarantees

Growth after launch

Most home and interiors customers come back to the site several times before they order.

Conversion testing on product and basket pagesEmail with Klaviyo for long research periodsSEO and content for inspiration searchesMerchandising and searchIntegrations and ongoing developmentGrowth retainers

Home and interiors work

Schplendid

A sofa brand launched in two months, with samples and configuration

Tileflair

Customer research, Kerridge ERP and a Shopify Plus rebuild

LSA International

Magento to Shopify in six weeks, over Christmas trading

HexClad

SEO, a Xero integration and growth for its US and UK stores

House of Spoils

An award-winning Shopify Plus site for a photography brand

home and interiors case studies

Results

Rated 4.9 out of 5 from 58 reviews on Clutch.

Schplendid: a new sofa brand from first workshop to launch in two months, with sample ordering and sofa configuration, then a growth retainer.

Tileflair: four customer personas from its own data, a Kerridge ERP integration through High Cohesion and a Shopify Plus rebuild.

LSA International: Magento to Shopify in six weeks, across Christmas trading.

HexClad: SEO, a Xero integration and optimisation of its US and UK Shopify Plus stores.

Global Knives: Visualsoft to Shopify, with new search and navigation.

Case studies

‘They really took the time to understand the complexities of the business.’

Abby Carter, Head of Marketing & Ecommerce, Tileflair

FAQs

Yes. For Schplendid we built sample ordering and sofa configuration into the store, with every size and leg option as a variant on one template. It launched two months after the project began.

Yes. We integrated Kerridge ERP for Tileflair with our partner High Cohesion, and have connected Shopify to Sage, Xero and warehouse systems. See Shopify ERP integration.

It depends on scope. LSA International moved from Magento in six weeks, and Schplendid launched from scratch in two months.

Yes. Tileflair’s Kerridge integration means online and showroom customers can be tracked together.

Yes. Schplendid has been on a growth retainer since launch, and HexClad was on one covering SEO, integrations and optimisation of its US and UK stores.

All FAQs