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Shopify CRO and growth agency

We help Shopify and Shopify Plus brands grow after launch through conversion testing, SEO, email and ongoing development, planned month by month.

Growth

Launch is the start. Most of a store’s gains come from steady improvement afterwards.

Good conversion work starts with research: analytics, customer feedback and session data, then tests ranked by likely effect and effort. Fix the foundations first, because tests on a slow or unstable store give unreliable results.

Our growth retainer combines conversion testing with SEO, email, retention and development, planned together each month.

How we choose what to test

Ideas ranked by likely effect and effort, so the cheapest wins come first.

Audit: analytics, speed, code and the customer journeyResearch: feedback, reviews, support tickets and session recordingsPrioritise: low cost, high return firstTest: A/B tests where traffic allowsShip: winning changes built into the storeReport: monthly results and the next tests

What a growth retainer covers

Each area planned together, so SEO, email and testing support each other.

Conversion testing across the funnelTechnical SEO, metadata and contentKlaviyo flows, campaigns and segmentationSubscription and cancellation analysisNew features, sections and fixes each monthMonthly reporting

Growth work

Results

Rated 4.9 out of 5 from 58 reviews on Clutch.

Milamend: ranking keywords up 321% and organic click-through rate up 68% within three months.

Ursa Major: 32% more active subscribers in six months, after we ranked fixes by cost and likely return.

Little Saints: email nurture performance up between 50% and 150% within weeks.

London Nootropics: an unstable build taken over and fixed, then A/B tests across the funnel.

Glaze: several years on a growth and maintenance retainer after its Shopify Plus relaunch.

‘Superco helped us prioritise the one thing that was going to drive the most revenue.’

Christina Alvertos, Director of eCommerce, Ursa Major

FAQs

CRO is one part of it. Our growth retainer combines conversion testing with SEO, email, retention and ongoing development, planned together each month.

A/B tests need enough traffic to give reliable results. With less traffic we focus on research-led changes, speed and SEO, and measure before and after.

Yes. We start with a technical audit and fix what would skew results before testing, as we did for London Nootropics.

Monthly, with the tests that lost as well as those that won, and the next set of changes.

How will you decide what to test first?

How much traffic does a test need before we trust the result?

Will you show us the tests that lost as well as those that won?

Who builds the winning changes into the store?

All FAQs

Talk to us about growing your store.

Talk to us

Keep reading

More on how we work with brands.

Related services and sectors.

Awards and recognition