
Valeria Granda
Valeria Granda is general manager for the UK and EMEA at Rebuy, the personalisation platform for Shopify brands. She has worked in Rebuy's agency partnerships for more than four years. Superco is a Rebuy Silver Certified partner.
About Valeria
Valeria joined Rebuy in May 2022 as an agency partner manager covering North America, EMEA and Latin America, based in Toronto. She became senior agency partner manager in 2024, then led Rebuy's Atlantic partnerships from London before becoming general manager for the UK and EMEA in March 2026.
Before Rebuy she was on PepsiCo's sales leadership programme in Toronto and was an account manager at Wells Fargo. She studied commerce at the DeGroote School of Business at McMaster University and business administration at the Universitat de Barcelona.
Experience
| Role | Organisation | Years |
|---|---|---|
| General Manager, UK and EMEA | Rebuy | 2026 to present |
| Manager, Atlantic Partnerships | Rebuy | 2024 to 2026 |
| Senior Agency Partner Manager | Rebuy | 2024 to 2025 |
| Agency Partner Manager | Rebuy | 2022 to 2024 |
| Sales Leadership Program | PepsiCo | 2021 to 2022 |
| Account Manager | Wells Fargo | 2019 to 2020 |
Expertise
- Agency partnerships across the UK and EMEA
- Personalisation, cart and upsell tools for Shopify
- Partner programmes and go-to-market with agencies
Valeria and Superco
Superco is a Rebuy Silver Certified partner and builds Rebuy smart carts, recommendations and bundles into Shopify stores, including Monpure and Tileflair. Read about the partnership.
Talk to Superco about personalisation
Tell us where order value or repeat purchase is falling short, and we will look at the cart and product pages.