overview
London Nootropics offers adaptogenic coffee blends designed to enhance focus, clarity, and calm. After an unstable site build from a previous agency, the brand was facing performance issues and inconsistent customer experience, threatening conversion and retention just as growth was accelerating
solution
Stabilised the site, then drove growth through continuous A/B testing.
We took over the Shopify codebase, resolved structural issues, and stabilised site performance across mobile and desktop. With a solid foundation in place, we’ve since partnered with the team to test and optimise every stage of the funnel, from hero messaging to PDP layouts, using rapid A/B testing to unlock sustainable revenue growth.
Stabilising the site led to immediate improvements in load time and user experience. Through an ongoing programme of A/B testing, we’ve delivered measurable uplifts to conversion rate, average order value, and subscriber retention. London Nootropics now has the infrastructure and insights to scale confidently.
