overview
solution
Unique end-to-end brand experience
We supported their design team, creating a stripped-back user experience that delivers a simple purchase and subscription journey, whilst also feeling entirely “Minor Figures”.
We then built a custom, lightweight Shopify theme to deliver a rapid site experience that converts. We also built out a custom Recharge account section to provide a deeply branded subscription management experience.
result
We delivered a clean, fast digital experience that showcases the unique world of Minor Figures and delivers a simple and effective shopping and subscription experience for the brand — helping to reduce churn by 15%
15% Churn Reduction
